HouseKeeper
Insight
AI Solved Day 0 of Websites.
Nobody Solved Day 100.
AI builders nailed new site creation, but 810M WordPress sites online
Maintenance is forever: updates, edits, fixes, improvements
Problem
WordPress Powers 43% of the Web — But
Owners Can't Touch Their Own Sites
Non-technical owners pay $50-150/hour for 5-minute changes
Plugin updates break sites unpredictably—60% have security risks
$10B+ spent annually on maintenance that should be automated
Solution
We Turned the Worst Part of WordPress Into Magic
Talk to your site like a colleague, see changes instantly, ship with confidence
The Loveable experience — but for the 810M sites that already exist
Product
One Dashboard. Every Site.
Complete Control.
AI Editing:
Talk to your site like a team member
Auto-Maintenance:
Plugin updates with rollback protection
Continuous Improvement:
SEO, speed, and layout fixes on autopilot
Market Opportunity
$10-15B Spent Every Year on WordPress Busywork
810M
WordPress sites globally
(43% of the entire web)
6M
WooCommerce stores
needing constant optimization
500K
agencies drowning
in low-margin maintenance work
Go To Market
Built-In Distribution
Into 810M Sites
WordPress.org Plugin Directory:
50M+ installs/year in ecosystem
Hosting Partnerships:
Bundled with Bluehost, WP Engine, SiteGround
Agency Channel:
Each agency = 10-100 sites under management
Business Model
SaaS That
Scales With Your Sites
$29/mo SMB → $499/mo Agency+
(white-label, unlimited)
Target LTV:CAC of 5:1+
with 80% gross margins
Land-and-expand:
more sites, more seats, more automation
Vision
Make All Legacy Web Magical with AI
Phase 1: WordPress
810M sites, $10B+ market, we start here
Phase 2: Shopify
4M+ stores, same pain, larger value, same playbook
Phase 3: Every legacy site
the AI operations layer for the entire web
Ask
Join Us
in Owning the AI Operations Layer for the Web
Raising:
$5M Seed
Use:
Engineering + first 50k users + PMF
Looking for:
Investors who get SaaS, WordPress, or PLG